Startups

Creating a product is not an accident; it takes a team of dedicated product people. Turning an idea into a product that resonates with customers is a process. Not all product teams are created equal, but understanding the stages of product development and following best practices will give you a much better chance of success. […]

Many companies make the mistake of letting things take their course. They launch a website or app, publish some content, and then expect it to generate profit for years without any effort or updates. Unfortunately, you can’t rely on outdated interfaces forever. Sooner or later, they need improvement. To make the right enhancements, you should

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